The Tides Wellness launches into UK market

Having gained a growing following in its Dutch homeland, The Tides Wellness is to launch its contemporary, apothecary-style products into the UK’s professional spa and beauty market.

Offering a range of 100% natural and organic products and treatments that represent a modern approach to holistic health and wellness, the brand’s ethos centres on ‘devising modern remedies for 21st century living’.

The brand’s treatments are an inspired blend of healing traditions and rituals from cultures around the world, and the range gives spas the chance to create bespoke treatment menus based on de-stressing and restoring physical and emotional balance.

These include the BrainBody Hacker and BrainBody Stretch, which are designed to tackle a range of urban stressors affecting many wellness devotees.

The Tides can also develop physical and virtual spa and wellness concepts, helping spas to develop branded in-spa, in-room and at-home services to connect with guests.