Voya rings in change with sound bath collaboration

By Mark Smith

31 December 2020

www.voya.ie

An online sound bath taster session has been made available on Vimeo and SoundCloud in a bid to promote greater wellbeing at home.

Irish seaweed-based skincare brand Voya’s online sound bath taster session with healer Andrew Tyler offers locked down viewers the chance to experience new wellbeing benefits.

VOYA 12min Sound Bath with Sound Therapist Andrew Tyler from VOYA on Vimeo.

Deeply rooted in the country’s traditional bathing culture, Voya has been exploring the benefits of sound bathing at the Salt and Soul yoga studio in Strandhill, Co. Sligo. This led to a unique collaboration with Andrew Tyler that was perfectly timed to help people who have been confined to their homes and are in need of self-healing, wellness and relaxation.

“Voya has been championing the benefits of bathing for years through our spa treatment experiences and products,” says brand manager Gretta Salter.

Meet the expert...

Andrew Tyler is a multi-instrumental musician and singer and has taught West African drumming since the 1990s. He is also a Reiki Master and Crystal Healer.

His first experience of sound healing was in the mid-2000s and it was transformational, leading him to study with Simon Heather and subsequently qualify as a tutor for the UK College of Sound Healing in 2014.

Tyler loves to share the experience of conscious healing sound through voice, gongs and other instruments, be it in a group or one-to-one.

Sound from the singing bowls facilitates deep relaxation and consciousness expansion, opening the body’s entire system while promoting healing on all levels.

The experience becomes meditative as the sound penetrates deeply into the body and activates self-healing mechanisms, helping to dissolve physical, mental, and emotional blockages.

“Sound bathing allows people to tap into the sense of relaxation and meditation that water bathing can give you, but via an alternative sensory experience whether it’s in a physical or mental sense.”

Gretta Salter

Brand Manager, Voya

Voya suggests adding a simple wellness ritual to gain the most benefit, and advises laying down in a warm room, ideally after a shower or bath when the body has been cleansed and moisturised using essential oils products such as its Mindful Dreams body oil.