Happy Paul launches with uplifting roll-on perfume

Gerrard International has announced the launch of Happy Paul, a range of mood-enhancing male skincare with a mission to support mental health.

Created by Paul Gerrard, who has been a life-long sufferer of depression, Happy Paul hopes to change an ‘all or nothing’ approach to wellness by developing products that encourage simple, rewarding acts of selfcare.

The brand’s debut product is a vegan-friendly, uplifting, roll-on perfume oil featuring a blend of mood-enhancing ingredients, carefully crafted to help trigger ‘a little happy’ from the outside inwards.

“I wanted Happy Paul to spread a smile because I knew that gave me my lift,” explains Gerrard. “For the first product I worked alongside an amazing perfumer to develop our first scent. We combined nature and nurture to create something unique that will lift the user whenever they need a lift.”

The perfume oil includes top notes of bergamot, spearmint, lemon, eucalyptus, pink peppercorn, and cinnamon bark. Mid notes of the oil include frankincense, petitgrain, rosemary, and jasmine. The base notes settle into cedarwood, vetivert, sandalwood, and musk.

20% of profits from this product will go to support the charity YoungMinds.org.uk

More Happy Paul products are due to launch in August 2021.