Notable contributions included those from Nthabiseng Shongwe of Spiral Aloe Health & Wellness in Johannesburg, South Africa, who said: “Our best business move in 2020 was to switch over to online health consultations. We rapidly changed all our communication lines and website CTAs to offer tele-consultations. We saw our customer-base grow rapidly as our audience could share our services.”
Looking to the future of health engagement, Grant Jones, vice-president of wellness at Garden of the Gods Resort, US, also shared the successful launch of the brand’s new wellness concierge memberships, designed to support specific healthcare needs and wellness goals.
“Our new memberships offer personalised and proactive healthcare through five different membership types, namely: Immunity, Health, Lifestyle, Cardiology and Premium VIP,” said Jones. “We project that our Immunity membership will account for 33% of new revenue we achieve in 2021.”