The Spa at Home Collection, created by ishga during the early stages of the Covid-19 pandemic, was designed as a tool to help connect with spa partners while offering self-care rituals for clients.
“Like many businesses, we have had to adapt,” explains the brand’s director, Leon Trayling. “One of the initiatives we have developed has been our Spa at Home Collection, which has been popular with direct consumers.”
Trayling says the range also aims to help spa operators remain buoyant during the recent forced closures: “We are using the Collection as way of connecting our spa partners with their guests through their social media or newsletters,” he adds. “A spa-specific code is used to ensure each site receives a percentage of the sale.”